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You are here: Home / Tech / Facebook / Facebook IS Building A Search Engine Zuckerberg Confirms

Facebook IS Building A Search Engine Zuckerberg Confirms

September 18, 2012 by Paul Spoerry 3 Comments

Facebook is building a search engine; confirmed by Mark Zuckerberg during Techcrunch Disrupt 2012 with Michael Arrington.

091112zuckerberg2_dngnkMost of the interview is clearly aimed at making investors feel that the company, who’s stock has been nose-diving since it’s IPO, has a long term strategy to monetize the massive social network. Zuckerberg reaffirmed that mobile is front and center for them, and that they were building a search engine. Of course, Facebook already has a search engine of sorts… it filters billions of queries a day. Yousaf Sekander explained the potential implications very well:

Based on his remarks, it is very clear that he believes the future of search is not about a set of relevant results but about answering specific questions. His example query is “Which sushi restaurant did my friends go to and liked in the last six months?”. That is the type of question that a lot of people will start asking as search behaviour evolves due to nature of the social web.

Considering the large volume of personal data Facebook has on each of us they could tailor results in a way that might not be available to Google. That’s the idea at least. While Google is surely watching Facebook closely they are the undisputed kings of search and will do everything possible to stay there. You can watch the whole fireside chat below:

Fireside Chat With Facebook Founder and CEO Mark Zuckerberg

Filed Under: Facebook, Google, Tech, Web Life Tagged With: database, mark, search, zuckerberg

About Paul Spoerry

I’m a groovy cat who’s into technology, Eastern Thought, and house music. I’m a proud and dedicated father to the coolest little guy on the planet (seriously, I'm NOT biased). I’m fascinated by ninjas, the Internet, and anybody who can balance objects on their nose for long periods of time.

I have a utility belt full of programming languages and a database of all my knowledge on databases... I practice code fu. Oh, I've also done actual Kung Fu, and have a black belt in Tae Kwon Do.

I run. I meditate. I dance. I blog at PaulSpoerry.com, tweet @PaulSpoerry, and I'm here on Google+.

I'm currently work for IBM developing web enabled insurance applications for IBM and support and develop a non-profit called The LittleBigFund.

Comments

  1. david alan says

    October 4, 2012 at 12:34 am

    I suppose no one else is frightened by this obvious act of desperation?

    How long until all of your information, stored ‘securely’ in Facebook’s offshore datacenters, is sold to anyone with a dollar to their name?

  2. david alan says

    October 4, 2012 at 12:34 am

    I suppose no one else is frightened by this obvious act of desperation?
    How long until all of your information, stored ‘securely’ in Facebook’s offshore datacenters, is sold to anyone with a dollar to their name?

  3. david alan says

    October 4, 2012 at 1:10 am

    Who needs fancy databases and background checks anymore?!
    Zuck’s got ya covered! (;

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